Description: This textbook is an excellent resource for students and professionals interested in the field of marketing management. It covers a wide range of topics, including marketing strategy, target audience, pricing, promotion, and more. The book is written by Philip Kotler and Kevin Lane Keller, and is now available in its 15th international edition. The book comes in a hardcover format and is printed in black and white. It has a length of 11.3 inches, a height of 1.4 inches, and a width of 8.8 inches. The book weighs 63.2 ounces and has 816 pages. This textbook is perfect for those looking to expand their knowledge in marketing management, and it comes with a 30-day return policy.
Price: 29.99 USD
Location: San Diego, California
End Time: 2024-12-02T00:06:13.000Z
Shipping Cost: 8.38 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Cover-Design :: May Differ from Original Picture shown here
Contents :: SAME as in US edition
Shipping :: SELECT Expedited for FAST 3 to 4 days delivery
Book Title: Marketing Management
Packaging :: Shrinkwrapped - Box Packed
Returns :: 30 Days
International-ISBN :: 9789332557185
Product Type: INTERNATIONAL EDITION ++ PAPERBACK/SOFTCOVER
Publisher :: Item Specifics of IE Book, see Description belo
Finnish: Language
Printed In :: BLACK & WHITE Edition
Edition :: 15
Genre: Management
Topic: Marketing
Number of Pages: 816 Pages
Language: English
Publication Name: Marketing Management Plus Mymarketinglab with Pearson Etext -- Access Card Package
Publisher: Pearson Education
Item Height: 1.4 in
Publication Year: 2015
Subject: Marketing / General
Type: Textbook
Item Weight: 63.2 Oz
Author: Philip. Kotler, Kevin Lane Keller
Subject Area: Business & Economics
Item Length: 11.3 in
Item Width: 8.8 in
Format: Hardcover
